Eisenhower, Mamie Doud (1896-1979), was the wife of Dwight D. Eisenhower, who served as president of the United States from 1953 to 1961. As first lady, she closely oversaw the domestic operations of the White House. She generally avoided politics, believing political advice and comments were not part of the first lady's role. Mrs. Eisenhower was a highly popular first lady. Many women imitated her styles, including her hairstyle, which featured bangs, and her fondness for pink clothing.